The machine broke
on Friday evening.
Who told the customer?
In most factories, nobody did — not until Monday morning when the planner arrived, opened the ERP, saw the schedule was already wrong, and began a day of phone calls.
In a BISE factory, the sequence was different. The breakdown was logged at 6:47 PM Friday. By 6:49 PM, the system had identified every order affected, recalculated feasible delivery dates, and sent structured alerts to the production manager and the sales team — automatically, without anyone deciding to press a button.
The customer received a revised delivery confirmation on Friday night. The conversation on Monday was about the solution, not the problem.
The Principle
A factory system should communicate faster than problems travel.